Take Wisconsin’s travel pledge
Monday, July 27, 2020
Today I’m writing to you with another way we can join together to support Wisconsin travelers and the tourism economy. While there are many variables that make the challenges each of you face unique and difficult, there’s one constant we all rely on – people. Behind every vehicle heading out on a road trip, every footstep exploring a new nature trail, every rock skipped across Wisconsin’s fresh coast and every dollar spent on new gear, lodging or great Wisconsin food and beverages, is a person – a person with a choice regarding how, when and where they spend their time and money. And while traveler sentiment varies greatly from one person to another, right now we know people are looking for safe ways to create shared moments of joy. We know there’s no better place than Wisconsin to do just that. That’s why we launched Wisconsin’s Travel Pledge. This pledge is a commitment to focus on people and how we can unite ourselves through key principles that create a better experience for everyone.